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Our Blog

The latest social media marketing tips, tools, and resources.

4 Ways Periscope Can Grow Your Brand

Are you looking for more ways to better engage with your target market? Are you using Periscope to grow your brand recognition, leads and sales? Currently, there are 10 million Periscope users in the world. What’s even more astounding is that 1.85 million of these users logon to this popular live streaming app each and…

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How to Rock Your Houzz Profile

This exciting age of technology in which we live has led to many conveniences. One popular convenience is online shopping which allows consumers to shop for and receive goods and services right from the comfort of their own homes. Social media websites like Pinterest and Facebook have integrated purchasing functions that change the way that consumers shop…

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The Importance of Establishing a Buyer Persona

Say you want to buy a new puppy. What is the best way to go about preparing for that purchase? You could go to your nearest pet store and fork out upwards of $1,000 on one of the puppies they have available. While you’re there you may purchase a big bag of dog food they’re…

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How to Grow Your Holiday Sales with Pinterest Marketing Expert Anna C. Bennett

I had a blast interviewing Pinterest Marketing Expert Anna C. Bennett. I interviewed her on The Competitive Edge Show via blab. Anna shared her insight on how to grow sales this holiday season with Pinterest! Subscribe to The Competitive Edge Show HERE! Anna Bennett is the owner of White Glove Social Media and co-founder of True North…

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Infographic: How to Improve Your Twitter Strategy

Do you have a Twitter account but not quite sure how to use the platform? Would you like to grow your following leads and prospects with Twitter? Twitter is a major social media platform with incredible reach. There are 100 million people who login and use Twitter daily. Twitter is an excellent vehicle that you can use to…

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How to Build a Valuable Network and Grow Your Business with LinkedIn

As a business owner, your number one priority for social media is to build and strengthen your online presence. Your brand is a powerful reputation that you set in your industry, and LinkedIn is the perfect tool for expanding it. In the past, LinkedIn was only associated with finding a job. Now, you can do…

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How a Woman’s Powerful Personal Brand Can Open Doors and Break Through Glass Ceilings

  My fear of self-promotion and personal branding developed early on in life. As a child, I remember my mom telling me to, “never brag .”  In fact, when someone would walk up to one of us kids and comment on how cute we were, she would always reply by saying, “don’t say that, it will go to…

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How To Use Twitter For Beginners: The Basics

Twitter

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How To Make Sure That Your Branding Is On Point

Branding is more than just the latest marketing buzzword. According to the American Marketing Association,  a brand is a “name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers.” This definition shows that branding goes deeper than an eye-pleasing logo or a clever catch…

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