3 Ways to Use Pinterest Group Boards to Grow Your Online Presence
Are you trying to grow your company, personal or professional blog?
Are you using Pinterest group boards to make connections and grow your blog?
Click here on my previous post if you need a crash course on getting started with Pinterest!
Pinterest is one social media platform that you cannot afford to ignore. Since its launch back in 2010, Pinterest has grown to a total of 10.4 million total number of users and the majority of these users are women who make up 97% of the site’s demographic. According to Pew research, 16% of American Internet users are on twitter while 15% are on Pinterest. That’s only a 1% difference!
Pinterest Group Boards can help you tap into the scores of users who use the platform every day. A group board is a Pinterest board that you and other people that you invite can add pins to. They’re also a great way for you to grow the reach of your blog posts and network with others in your niche. If done right, group boards can do wonders for helping you get more exposure and gain a greater following on social media.
3 Benefits of Using Group Boards
1. Boosts Your Followers – Many users choose to follow all members in a particular group board. If this happens, it will drastically improve the number of people who are following you. This is a win/win leading to greater exposure, engagement and brand awareness.
2. Drives Inbound Traffic to Your Blog or Website – Since group boards can increase your followers, it’s more likely that their followers will see your content and repin it as well. This increases the chance of your site getting more click throughs and more visitors. This will lead to more people subscribing, more leads and more clients!
3. Helps You Work Smarter and Not Harder – Let’s face it, Pinterest is one time consuming platform. But, if you manage your group boards effectively, you can basically have your Pinterest strategy on auto-pilot. People will soon be pinning for you across many different networks.
Need some where to start? Use the above list of directories to find your next group board!
So what do you think?
Has using Pinterest Group Boards helped out with your strategy?
These are great tips!! Thank you for posting this!
Welcome Olivia!
These are great tips. I had a pin go viral on a group board and it has been the highest source of traffic for my blog for almost a year! You never know when that sort of luck might come your way and pinning to group boards ups your odds!
That is awesome Briton and so inspiring for the loads of us who are trying to gain that highly sought after viral traction.
Thanks for this tips. I have not yet to try group board (I know, I know) but this is on my to do list. Thank you, again, for the informative post.
You are so welcome Britnee! Honestly, I just started joining group boards, But as soon as I did, my followers grew by leaps and bounds.
Thank you! I need to start pinning
It’s super easy Dena! check back in and let me know ho it goes once you start.
A great post. Pinterest is definately great for business. I need to use it more effectively. Thanks for the info.
Thanks so much!
I need to work harder on my Pinterest group board. And maybe find some new ones. It seems like it’s hard to find “lifestyle” group boards but maybe I’m not looking hard enough 🙂 Great advice!
Thanks Megan! See how those directories that I listed work.
I am trying to repin more on my group boards. Before I was just pinning new pins but now I was told to go in and repin from those group boards to other boards. It is so confusing.
Pintrest can be overwhelming as a whole and then Group Boards is a whole other thing to learn. Here is a link to the Pinterest help center. You can actually contact them with any questions if you happen to get stuck Candi!