Portfolio

Client Work & Results

Real Brands.
Real Results.

Brand strategy, web design, agent marketing systems, and CE training — built for real estate professionals across Georgia and beyond.

105
Five-Star Reviews
1,000+
Agents Trained
10+
Years in Real Estate
GREC
Approved CE Provider
12
States Represented
What We Build

Every engagement built around one outcome:
agents who get found and chosen.

✦

Magnetic Brand Strategy

ICA framework, brand voice, 5-bio package, messaging system, brand guidelines, AI training doc. The full MBA™ pipeline.

◈

Website Design & IDX

WordPress builds with IDX integration, lead capture, full copy, and mobile-first design for agents, teams, and brokerages.

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Agent Marketing Systems

Canva brand portals, social content systems, AI prompt libraries, and email sequences your team runs independently.

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Brokerage Growth & Recruiting

Agent attraction strategy, recruiting messaging, office training, and coaching programs for broker-owners growing with intention.

❋

GREC CE Training

Live 3-hour CE classes on AI, branding, marketing, and compliance — filed with GREC, credits reported directly. Virtual and in-person.

⊕

AI Visibility & SEO

GBP optimization, schema markup, and AI search presence so agents appear in ChatGPT, Perplexity, and Google AI Overviews.

Shantha Wetterhan — Magnetic Millions™ Brand Strategist

GREC
Approved
CE Provider

Your Strategist

Shantha Wetterhan
Magnetic Millions™ Brand Strategist · AI Visibility Architect

I help real estate professionals build magnetic brands and show up with confidence in the AI era. Over the last decade I’ve worked with agents, teams, and brokerages across Georgia — training 1,000+ professionals, earning 105 five-star reviews, and building a GREC-approved CE program that agents actually want to attend.

I work one-on-one with clients. Not a template. Not an offshore team running your account. Me — in strategy, in your brand, in the room when it matters.

GREC-Approved CE Provider
10+ Years in Real Estate
Founder, Competitive Brand
Atlanta, Georgia
1,000+
Agents Trained
105
Five-Star Reviews
10+
Years in the Market

Brand Strategy

Brands Built to Last.
Systems Built to Run.

Nina Wright — add screenshot

Brand Strategy

Nina Wright · Keller Williams Peachtree Road · South Atlanta
From Invisible to Magnetic — First Responder Agent Brand Built to Attract, Not Chase
Full Magnetic Brand Accelerator™ engagement. ICA built around first responders, military families, and autism-affected households. Brand voice, 5-bio package, messaging system, Canva suite, and AI training doc — all live.
ICA FrameworkBrand Voice5-Bio PackageCanva SuiteMessaging DocAI Training
7
Deliverables
South ATL
Market Positioned
MBA™
Full Pipeline

Billy Maynard — add screenshot

Brand Strategy

Billy Maynard · Classic Realty · Atlanta
The Gold Standard — Luxury Agent Brand Built for Market Authority
Full MBA™ engagement. Premium brand voice, positioning, messaging, Canva brand suite, and complete deliverables. The benchmark for quality across all Competitive Brand work.
Brand MessagingCanva SuiteBio PackageGuidelines

Edith Wallace — add screenshot

Brand Strategy

Edith Wallace · Georgia Agent
Magnetic Personal Brand & Full Marketing System
MBA™ full pipeline — brand voice, ICA, messaging, bio suite, Canva templates, social system, and AI training doc. Built for long-term visibility.
Personal BrandSocial StrategyFull MBA Pipeline

Sonja Andrews — add screenshot

Brand Strategy

Sonja Andrews · Atlanta Agent
Full Brand Foundation — Voice, Messaging & Visual Identity
Complete MBA™ delivery — brand brief, ICA, voice guide, bio package, messaging system, and Canva brand suite.
ICA FrameworkBrand VoiceCanva Suite

Alan Richardson — add screenshot

Brand Strategy

Alan Richardson · Atlanta Agent
Magnetic Brand System — Built for Market Dominance
Full MBA™ pipeline — positioning, messaging, bio package, Canva suite, and AI training doc. Built to make the right clients find him first.
Full MBA PipelinePositioningCanva Suite

Demetrius Lockett — add screenshot

Brand Strategy

Demetrius Lockett · Mortgage LO · Atlanta
Niche Authority Brand — First Responders, Doctors & High Earners
Full MBA™ pipeline. Niche ICA built around first responders, physicians, and high-income earners. Navy and gold identity, brand voice, messaging, bio suite, and Canva system.
Niche PositioningBrand VoiceFull MBA Pipeline

Web Design

Sites That Convert.
Not Just Look Good.

competitivebrand.com

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Competitive Brand · competitivebrand.com
AI-Powered Brand Strategy Site — Built to Rank and Convert
Full custom WordPress build. Complete design system, MBA sales funnel, CE hub with 14 class listings, sponsor pricing, and AI visibility architecture. The flagship demonstration of everything we build for clients.
WordPressCustom CSS SystemAI VisibilityFull FunnelSEO

mbaclientportal.netlify.app

Add MBA portal screenshot

Magnetic Brand Accelerator™ · Client Portal
Premium Client Delivery Portal — Personalized for Every MBA Client
Token-authenticated portal built on Netlify. Each client gets a personalized page with deliverables, brand assets, Canva folders, and Calendly booking — all in one branded experience.
HTML/CSS/JSNetlifyToken AuthClient Dashboard

competitivebrand.com/ce-classes

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Competitive Brand · CE Program Hub
GREC CE Hub — 14-Class Calendar, Sponsor Pricing & Broker Inquiry System
Full-funnel WordPress landing page for the 2026 CE program. 14-class schedule, sponsor pricing tiers, broker request forms, high-ticket application, and full FAQ — one page, complete funnel.
WordPressCustom HTML/CSSGREC CompliantSales Funnel

Logo & Brand Identity

Every Logo Has a Strategy Behind It.

Not just marks — magnetic identities built around a positioning strategy and a market to own.

Nina Wright
Add logo
Billy Maynard
Add logo
Edith Wallace
Add logo
Sonja Andrews
Add logo
Alan Richardson
Add logo
Demetrius Lockett
Add logo
Competitive Brand
Add logo
More Coming

Video Testimonials

Hear It From the Room.

CE Agent Testimonial
Georgia Real Estate Agent

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CE Agent Testimonial
Georgia Real Estate Agent

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CE Agent Testimonial
Georgia Real Estate Agent

Google & Facebook Reviews

What Georgia Real Estate
Professionals Say

5.0
★★★★★
Google Rating

105
Five-Star Reviews

Leave a Review

“Best 3 hours you will spend for your real estate business. Shantha is passionate and knowledgeable and it comes across in every class she teaches. Well worth your time.”
★★★★★
Lillian Marks
Georgia Real Estate Agent
Google Review

“
★★★★★
Shantha is my go-to for all things marketing! Her classes are AMAZING! She always delivers real tools I can use the next day — not theory, not fluff.
Jennifer Houston
Broker, HomeSmart
Google Review
“
★★★★★
I always walk away with so many valuable tools. She has a very warm, engaging style and my brand has completely transformed since working with her.
Dianna Crawford
Georgia Real Estate Agent
Google Review
“
★★★★★
Grew my page from zero to thousands, but more importantly, made it truly interactive. Clients are entertained and motivated.
Jeanne Harbison
Atlanta Business Owner
Facebook Review
“
★★★★★
Shantha is always invited back to teach at our office. Her expertise with social media marketing is unmatched. I recommend Competitive Brand to everyone in real estate.
Charles Williams
Real Estate Professional
Google Review
“
★★★★★
After only the first phone call she grasped immediately the message we were trying to convey and turned those ideas into result-driven strategies.
Felicitas Lechner Wolter
Business Owner
Facebook Review
“
★★★★★
She was honest enough to tell me things most people would not. Simple, no technical jargon. I recommend her to everyone I talk to about growing their business.
Keith Palmer
Real Estate Professional
Google Review
“
★★★★★
I have worked with them for over a year and they are hands-down the best social media company I have ever encountered. Patient, professional, always educating their clients.
Quinn Borland
Real Estate Professional
Facebook Review
“
★★★★★
She gave me takeaways I could enact right away to get more eyes on my business. I highly recommend Shantha for anyone looking to grow their online presence.
Paul Raiti
Real Estate Professional
Google Review
“
★★★★★
Within two days she made time to personally talk to me about how I can improve my online presence. Her class was insightful and her message truly inspiring.
Vanessa Mullen
Georgia Real Estate Agent
Facebook Review
“
★★★★★
Competitive Edge produced results for my business in a short amount of time. I saw a boost almost immediately. Looking forward to working more together.
Dionne Myers
Entrepreneur, Atlanta
Google Review
“
★★★★★
She knows her stuff. Immediately within a 30-minute session she had pinpointed a multitude of things I needed to improve my social media presence.
Linda Martin
Real Estate Professional
Google Review
“
★★★★★
Shantha is OUTSTANDING! Her information is invaluable and her personality is inviting. I highly recommend her to every real estate professional I know.
Jamia Ponder
Real Estate Professional
Facebook Review

Ready to Build

Your Brand Should Work
as Hard as You Do.

Every brand in this portfolio started with one conversation. Book yours.

Book a Brand Strategy Session →
View the MBA Program